![]() Once committed to produce this new music TV series, I called the most accomplished guy I know in entertainment – my old friend Scott Ross, whose resume is unequaled. Scott made the first music videos for MTV in the early 80’s, then was recruited by George Lucas to run Industrial Light and Magic, then partnered with James Cameron to start a new special effects powerhouse Digital Domain, which produced a long string of hit movies that has over the years resulted in too many Oscars on his mantle to count. Scott’s advice: find a young music celebrity to host the series. David Greene and Pamela Covias, a couple of high-powered TV producers in L.A., echoed Scott’s guidance, and so we began the search. At first we pursued more mature talents, but they were understandably reluctant to work with an unknown outfit that hadn’t yet secured airtime. Thankfully, my good friend Paul Bannister chimed in with a referral from his daughter Rachel who knew this beautiful young music celebrity in Oregon… Halie Loren. Halie is a remarkable talent and perfect for the job. Not only is she a top selling jazz vocalist in Asia, well known in Canada and elsewhere, and a prize-winning songwriter, Halie also speaks 7 languages, and has an engaging intellect that can bring out the best in our musical guests. It’s hard to believe she has yet to be "discovered" here in the U.S. as the super-talent she is. We’re extremely proud to have Halie and her personal agent and cheerleader, Keith Altomare, on the Plugged In and Turned On In Paradise team!
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Clay Reid, Executive ProducerI'm passionate about introducing new audiences to great talent. Archives
February 2023
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